Form vs Function

With three weeks left to submit an entry to the 2010 Electrolux Design Lab contest, you may be interested to see the results of an Electrolux survey that asked people to rank the more important thing when considering the purchase of a domestic appliance; form or function. To find out what they thought and what Henrik Otto, Senior Vice President for Design at Electrolux has to say about the subject click the ‘more’ tab below the this picture of an Electrolux Inspiro Oven.

Electrolux Inspiro Oven

MORE >

Electrolux ‘Heart of the Home’ Kitchen Concept

Henrik Otto, Senior Vice President of Design at Electrolux presented an exciting new kitchen concept Friday 12 Feb 2010 at the Swedish Museum of Architecture in Stockholm.

Imagine never having to use pans or pots again, never having to worry whether the ingredients are fresh or never having to look up a recipe in a cook book. Heart of the Home is a thought provoking vision of the kitchen of the future – an integrated solution functioning as a kitchen table, cooking surface and bar all in one.

MORE >

Electrolux Launch Kitchen Concept at Designboost

Updated: Unfortunately we won’t be able to broadcast the seminar due to slow internet connection however we will bring you video and images to showcase the concept soon!

Henrik Otto, Senior Vice President of Design at Electrolux will present an exciting new kitchen concept Friday 12 Feb 2010. The event is held at the DesignBoost forum at Arkitekturmuseet in Sweden and Henrik Otto is joined in the “Space for Life” seminar by Ineke Hans, Karim Rashid, James Irvine and Ross Lovegrove (amongst others). The discussion will revolve around the role of design in realising the potential benefits of increasing global urbanisation.

Electrolux at DesignBoost in Stockholm

designboost_logo.jpg

Electrolux will be presenting a new kitchen product concept at DesignBoost held at the Architecture Museum in Stockholm (February 11/12th 2010) . Two days of workshops open to the public will be attended by a number of the world’s top international designers. MORE >

PAGE TOP