Electrolux Partners with Domus Academy in Milan

In a new cooperation with the prestigious Milanese Domus Academy in Italy, Electrolux is mentoring 10 students in its Masters Program in Product Design. The students must propose solutions for the kitchen inspired by three elements: the home, sustainability and culture. Selected students in the Domus Academy’s Masters Program in Product Design must rethink the kitchen and its appliances based on the theme “Re-Source”.


“To re-source oneself is to re-generate, re-energize, re-mix and re-lax,” says Bruno Lizotte, Design Manager of accounts at Electrolux, “and the appropriate space for this multi-tasking is, more than ever before, the home and its vibrant centre – the kitchen.”

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Singapore Kitchen – Pernilla Johansson, Electrolux Design Director, turns ”Shophouse” in to dream home

After 12 years of living in Singapore, Electrolux’s Design Director, Asia Pacific, Pernilla Johansson has decided to put down some roots. Pernilla regards this as an exciting process and shares her plans on making her dream a reality.

Above:example of a traditional shophouse exterior by Nanoucoco for www.travelpod.com.

“Every house and every space is unique and you will have to work with the opportunities you have. We have bought a heritage house, being a traditional Singaporean “Shophouse“, so to start we have to work with a long narrow building which offers some limitation in space.”

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The Future of Sustainability – Green Thinking by Henrik Otto, SVP Global Design, Electrolux

Every year, Electrolux Design Lab invites industrial design students to present innovative ideas for appliances of the future. This global competition attracts creative and lateral approaches to design challenges and has drawn thousands of entries since its inception in 2003. A prerequisite for any concept considered for progression, is an adherence to sustainable principles.

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Electrolux Design Lab at Barcelona Design Hub

The Design Hub Barcelona recently opened their exhibition ‘Full Print3d – Printing Objects’ (16.06.2010 – to 29.05.2011). This three-dimensional printing exhibition includes Electrolux Design Lab 2009 finalist concept, ‘Moléculaire’ – the molecular food printer.


Imagery from the exhibition, an explainationary video and more detail about the Moléculaire follows. MORE >

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