The eight finalists for the 2010 Electrolux Design Lab competition will be announced on Wednesday 14th July. The announcement will be accompanied with professionally rendered images of each concept and a three minute animation to show each design in the context of the future home. As a teaser, here is an image of one of the finalists. By looking at the 25 semi-finalists you might be able to guess which one it is…
Henrik Otto, SVP of Global Design at Electrolux, was recently on CNN (25th June 2010) to provide a commentary on some of this year’s Electrolux Design Lab entries.
Introducing the Robotic Fish Dishwasher, the Snail Induction Cooker and Sheep Vacuum Cleaner – 25 Electrolux Design Lab semi-finalists provide innovative compact living solutions.
From a field of 1,300, the top 25 concepts have been chosen from designers based in 17 countries across the world. Romania and China are represented by three entries each, the USA, India, Russia and Australia have two representatives and for the first time ever, entries from India and the Middle East.
September Finals in London
Eight finalists (announced by Electrolux week commencing 5th July) will be invited to present their concept to a jury of expert designers. The jury will consider entries based on intuitive design, innovation and consumer insight when awarding the first prize of a six-month paid internship at an Electrolux global design centre and 5,000 Euros. A second prize of 3,000 Euros and third prize of 2,000 Euros are also on offer.
“At this stage of the contest, we present the 25 responses that offer the most interesting solutions for future living and best consider efficient use of domestic space.” says Henrik Otto, SVP of Global Design at Electrolux.
The 25 semi-finalists can be seen below (in random order):
1: The Kitchen Hideaway, Daniel Dobrogorsky, Australia
A big thank you to all of the contestants that entered the 2010 Electrolux Design Lab competition. After counting we received more than 1,300 entries. We are now set to announce 25 semi-finalists during the week commencing 14th June. Three weeks later (week commencing 5th July) we plan to announce the eight finalists that will be invited to London in September to present their concepts to a jury of expert designers, including Electrolux Design SVP, Henrik Otto. To see the concepts first, follow our postings here or connect with Electrolux Design Lab through our Facebook group.
Announcement of Design Lab Sem-finalists will be made w/c June 14th 2010
