Electrolux Design Lab 2010 Finalist: Peter Alwin

Peter Alwin, an Industrial Design student from India is responsible for designing ‘The Snail’ - a compact micro induction heating concept. We take a closer look at the submission and ask Peter a few questions about his approach to this year’s Electrolux Design Lab contest.


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Electrolux Design Lab 2010 Finalist: Daniel Dobrogorsky

Daniel Dobrogorsky, a design student studying in Australia, is the creator of the Kitchen Hideaway. Here we provide a synopsis of his submission to the 2010 Electrolux Design Lab final and ask him a few questions about his concept.


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Benjamin Hubert, Electrolux Design Lab Jury Member

Born in the UK in 1984, Benjamin Hubert studied Industrial Design and Technology at Loughborough University and graduated in 2006. Benjamin’s London based studio was founded shortly afterwards in 2007 and specialises in industrial design across furniture and lighting sectors. Benjamin has received a number of prestigious awards including: Design of the year (British Design awards 2010) Best Product (100% design/Blueprint awards 2009) Homes and Gardens Young designer (Design Classic awards 2010) and EDIDA International Young Designer of the year 2010.

Ahead of his appearance on the Electrolux Design Lab jury panel at 100% Design, 23rd September 2010, Benjamin answers some questions about his approach to the design process and offers advice to this year’s Electrolux Design Lab finalists.

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Introducing the Electrolux Design Lab 2010 Jury

The winner of the 2010 Electrolux Design Lab competition will need to impress four of the most respected designers working in the field today: Ineke Hans founder of design office INEKEHANS/ARNHEM;Benjamin Hubert (Design of the year, British Design awards 2010); Jon Marshall, Studio Director at BarberOsgerby; and Henrik Otto, Senior Vice President of Global Design at Electrolux, will assess eight finalists as they present their compact living concepts, live in London, 23rd September at 100% Design, Earls Court.

Benjamin Hubert

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