Electrolux Featured in Taschen Design Book

Product Design in the Sustainable Era dedicates 12 pages to Electrolux

Back in April we posted details about a Korean design book featuring Electrolux Design Lab concepts. Hot on the heels of this comes a further publication, this time from Taschen. ‘Product Design in the Sustainable Era illustrates some current best practices in green design, profiling concepts and products from forward thinking, environmentally concious brands. Three Electrolux products, two Electrolux-AEG products and seven Electrolux Design Lab concepts are featured in the book.


“Electrolux were a natural choice for inclusion.” say’s Julius Wiedemann, Editor, Taschen. “Not only do Electrolux offer green products but they show their commitment to the environment by having a dedicated sustainability team in place. This combination is synonymous with the increasing desire of consumers to seek elegant, efficient, low-impact products that look towards a sustainable future.”

The 440 page publication showcases innovative, award-winning, projects with future generations in mind, as launched by leading design offices and companies worldwide. The featured Electrolux resource-smart products include: the RealLife Dishwasher, which, due to its large capacity, efficient cleaning and adaptability offers perhaps the greenest way to clean dishes ever; the FreshFrostFree Refrigerator, keeping food fresher for longer and so addressing food waste issues; and the UltraSilencer Green Vacuum Cleaner, manufactured using 55% reclaimed plastic.


Additionally, seven concepts from previous Electrolux Design Lab finalists are also featured, underpinning the great opportunities open to those industrial design students that enter the annual competition.



Product Design in the Sustainable Era (Da Gama Reis, Dalcacio / Wiedemann, Julius – Editor) available from www.taschen.com

EUR 29.99 | USD 39.99 | GBP 24.99 | JPY 5900.00

ISBN 978-3-8365-2093-5 (04/2010 German,French,English)

ISBN 978-3-8365-2094-2 (04/2010 Italian,Spanish,Portuguese)

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